Building AI tools for creative business operations - one experiment at a time.
I'm a London-based illustrator and product developer spending 12 weeks testing whether AI can handle the business stuff (pricing, planning, operations) that burns creatives out.
Hello, I’m Larissa!
After 15 years in product development and running my own creative business, I learned the hard way: great creative work isn't enough if your business strategy is a mess.
Now I'm building tools and frameworks that help creative entrepreneurs figure out what's actually working (and what to stop doing) — so you can make smarter decisions about where to focus your time and energy.
Currently running a 12-week experiment where I'm testing workflows, sharing analysis, and building resources for small creative businesses. Follow along as I document what actually works.
LATEST POSTS
LATEST POSTS
When you've got one day to refresh your portfolio and a toddler who doesn't care about your deadlines, you get creative. Here's what happened when I handed the mockup work to ChatGPT and discovered where AI actually saves time—and where it absolutely doesn't.
I Had 24 Hours Portfolio Deadline. ChatGPT Generated the Mock-ups
I'd been using ChatGPT for over a year when I realized it was agreeing with me too much. So I asked Claude to roast my ideas instead. What I got was sharp, sarcastic, and uncomfortably accurate - and exactly what I needed. Turns out I didn't need a better assistant. I needed pushback.
I Asked AI to Roast My Idea
Sometimes the most useful tools show up when you're just trying to survive your own brain. This is the story of how ChatGPT helped me turn a panicked brand positioning brain dump into actual coherent sentences—and why I've been using AI as a thinking partner ever since.