Operations strategy and product development expertise for creative businesses.

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Why 'What Problem Does This Solve?' Stops Creative Businesses
Why 'What Problem Does This Solve?' Stops Creative Businesses

Traditional startup validation asks "what problem does this solve?" This works for SaaS and productivity apps. It breaks completely for creative businesses. Here's why creative work needs different validation questions.

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THE GREAT MILLENNIAL CAREER PIVOT 
THE GREAT MILLENNIAL CAREER PIVOT 

I spent 15 years in luxury fashion product development, managing operations, supply chains, and systems. Then I spent 3 years running my own business. Now I'm at a crossroads many of us hit in our 40s: the traditional career path no longer fits, and the alternative isn't obvious yet. So I'm giving myself 2026 to figure it out—strategically, not desperately.

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12 Weeks. 12 Lessons. 1 Big Shift.
12 Weeks. 12 Lessons. 1 Big Shift.

Twelve weeks ago, I committed to publishing every Saturday for 12 weeks. This is the longest stretch of marketing consistency I've ever maintained. Here's one lesson from each week, building to the shift that changed everything about how I approach building my creative business.

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A smiling woman with long light brown hair, wearing a black top, looking at the camera.

Hello, I’m Larissa!

I spent 15 years in product development at luxury fashion brands and sustainable startups. I know operations, supply chain, production planning, and strategic systems inside out.

In 2026, I'm giving myself permission to explore what's next—testing how AI and strategic operations expertise combine, having real conversations about what problems need solving, and documenting everything I learn along the way.

Every week, I publish the results in my newsletter.

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